FREELANCE MARKETING AND COMMS SUPPORT REQUIRED!
Who we are
Glasgow Night Shelter is a person-centred accommodation charity that ensures people who have been made destitute by the asylum system have somewhere safe to stay, and support to access vital services.
Why we exist
Some of our world’s most vulnerable people are dispersed to Glasgow (the UK’s biggest asylum dispersal area) by the Home Office. Then – if refused asylum support – they’re prohibited, by the UK government’s hostile environment policies, from accessing homelessness services. This means they’re forced into rough sleeping and other survival decisions, stripped of their dignity, their wellbeing at serious risk. We see the perversity and injustice in this, and we respond with proper places to live.
What we do
We are the main provider of emergency and temporary accommodation for destitute asylum seekers in Scotland, as the folk we work alongside can’t be accommodated by the local authority. We’ve quietly provided a place of safety 365 nights a year, for over one hundred people each year, for nearly a decade. In the face of state-sanctioned destitution, we make up beds, prepare hot meals and enable access to vital services such as health, legal and advocacy. Until very recently we ran a year-round basic night shelter in a vacant building, but we’ve worked hard to secure funding to develop our services and create accomodation that affords greater independence and dignity to the people who stay with us. We now deliver our work through our 24/7 holistic, trauma-informed accommodation centre, for up to 20 people. We’re really proud of this transition and want to build on it.
What we’re trying to achieve
Glasgow has always been a hugely welcoming city. But the simple truth is this: there aren’t enough proper decent homes available here for those who need them most. We’ve played a key role in developing a national plan to design out destitution in Scotland and we want to play an even bigger role in implementing it so that no-one who seeks sanctuary in Scotland will face homelessness.
Everyone from our operational staff to our Director and board is passionate and committed to the work we do and in order for us to fully achieve our goals we need a communications and brand strategy that will raise our profile and better promote the value of the work we do to key audiences.
What we need
We’re on the front-line of some very exciting work in Scotland to design out destitution and we need someone to take a lead in enabling us to share confidently and eloquently, what we do and why it’s vital. We’re looking for a communications and marketing freelancer with experience working with one or multiple third sector organisations.
- Oversee a rebrand (we have some pro bono agency support)
- Support us to develop a digital/comms strategy, and help us identify key audiences
- Take a lead on consolidating and developing our online presence, increasing meaningful engagement and establish how we measure outcomes
- Develop and manage external media and marketing relationships
- Support an increase in staff and volunteer capacity to create content
This is a freelance role, and you’ll have your own home/office set-up, however you’ll get to meet, and be inspired by, a committed and experienced staff and volunteer team.
c£150 per day x c. 25 days
ASAP to March 2021
How to apply
Please send your CV (including examples of similar work), along with an outline of how you’d approach the brief to email@example.com by 10am on Friday 25 September
Please use the subject line COMMS ROLE for your email
If you have any questions while preparing your response, please email us and we’ll arrange a chat.